Tell All Secrets from the FieldBy Elisha Kasinskas, Marketing Director

Announcing Panelists for Successful In-Plant Panel at Print 13

Last year’s top In-plant panel at Graph Expo was so well received that there will be an in-plant panel session at the show again this year.  Titled “In-Plant Panel: Success Stories from the Field,” I’m happy to announce the members of this year’s panel, and pleased to have the honor of moderating again.

The panelists chosen for the In-plant panel are:

  • Tom Rorhbach, Progressive Insurance Company. Tom is IT Systems Engineer Consultant, supporting the transactional and creative organizations. He works with technology for the teams he supports and at an enterprise level to ensure fit with the overall architecture for this top 10 insurer. Tom has played a key role in evolving transactional print and mail from a manually intensive process to a fully automated ADF.
  • Abbas Badani, Penn State. Abbas is Director of the Penn State Mail, Print, and Copy Services operation. The 50 member team provides offset printing, digital printing, bulk mail services and fleet copy management for the institution.
  • Mike Lincoln, State of Colorado IDS. The 4th largest Government in-plant in the US, this print center was the only state government in-plant to win an innovation award from USPS and is known for a “quality first” philosophy. The in-plant is an integrated print and mail operation, including a secure document storage facility and a secure printing room.  The operation prints over 85 million impressions and mails about 2.5 million pieces monthly.
  • Garry Boytos, The University of Texas Health Science Center at San Antonio (UTHSCSA). Setting themselves apart for the 3,000 students who train annually to support the 100+ affiliated hospitals, clinics and health care facilities in South Texas, the print center has become a strategic asset , increased sales while providing cost reductions and offered smart marketing techniques, while increasing producing by over 50% in some instances.

Join me and these top in-plants in Insurance, Higher Education, Government and Healthcare from around the US to learn: their secrets of success, hear the valuable lessons they’ve learned, see what they see in the future, how they’ve become a strategic asset for their parent organizations, and offer.

Register Today and Watch this Blog for Stories About Each Panelist

Watch RSA’s In-plant Insights blog for in-depth stories about each of the panelists and their operations in coming weeks.  These stories will offer a sneak peek at what sets these in-plants apart, and the information they will share in the session.

About the Author:

Elisha Kasinskas is Rochester Software Associates’ (RSA) award-winning Marketing Director. She is responsible for all marketing, public relations, social media and communications, and community building for the firm. Ms. Kasinskas joined RSA in 2010. She is a Marketing veteran with over 20 years of experience in sales, product management, and marketing in leading product and service business to business and business to consumer firms, including Pinnacle (Birds Eye) Foods, Global Crossing, Windstream Communications, HSBC, and a number of regional high tech firms. She holds a Rochester Institute of Technology MBA, and a BS in Marketing from Radford University. Ms Kasinskas is a frequent moderator for industry speaking sessions. She was awarded the 2015 In-Plant Printing and Mailing Association (IPMA) Outstanding contributor award, is a 2015 OutputLinks Women of Distinction inductee, and has secured multiple awards from the American Marketing Association (AMA) for recent work at RSA.

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